How is our new school collection created?

There is a lot to tell at this point and it is always exciting to follow the path from the idea to the finished product. In winter, we start looking for ideas at trade fairs and markets, supported by trend scouts and designers. In spring, we select the products and motifs for our new school collection. Our target group – children and young people – have an important say in this. We show our colleagues’ children the designs and let them, their friends and even whole school classes choose their favorites. Drafting and detailing through to the print-ready design take place in Wels. The production itself is carried out by various manufacturers who are long-standing cooperation partners of ours. In the fall, the new school collection will be presented at the PBS Austria trade fair in Wels and will then be available in brick-and-mortar stores or online stores.